Product

KMS Colourvitality Shampoo helps to protect colour and maintain the vibrancy of colour-treated hair. Formulated with ColourVitality ProColour Shield, it has been shown to help maintain colour up to 3X longer*. Also shown to restore radiance and boost both moisture and shine while you cleanse, this is the perfect shampoo to add to your daily hair care routine if you have a little colour in your life.

• Prevents colour fade
  
• Enhances smoothness

Who is it for?

• Colour-treated hair

What does it do?

• Prevents colour fade
  
• Delivers moisture and enhances smoothness

How-To

• Apply a dime-sized amount to wet hair at the scalp
• Gently lather and massage through hair, working down to the ends
• Rinse
• Repeat for extra cleansing
• For best results, use with KMS Colourvitality Conditioner
  

The brand

KMS uses the powerful language of style to collaborate with their community and collect ideas – curate – from the most inspiring places in the world: runways, urban fashion districts and the streets.

KMS products, organized intuitively into START. STYLE. FINISH. are influenced by the style they see, with input from the community of global creatives, and performance delivered by high-performing TRIfinity Technology. It's how KMS creates and relates. While it might not save the world, great style can make your day. Style Matters.

Ingredient List

WATER (AQUA), SODIUM LAURETH SULFATE, COCAMIDOPROPYL BETAINE, SODIUM COCOYL GLUTAMATE, SODIUM COCOAMPHOACETATE, PROPYLENE GLYCOL, LACTIC ACID, ETHYHEXYL METHOXYCINNAMATE, SILICONE QUATERNIUM 18, PANTHENOL, SYRINGA VULGARIS (LILAC) EXTRACT, ISOQUERCITRIN, ZINGIBER OFFICINALE (GINGER) ROOT EXTRACT, MALIC ACID, SODIUM CHLORIDE, COCO GLUCOSIDE, GLYCERYL OLEATE, PEG 60 HYDROGENATED CASTOR OIL, PEG 18 GLYCERYL OLEATE/COCOATE, POLYQUATERNIUM 10, TETRASODIUM EDTA, QUATERNIUM 80, TRIDECETH 12, TRIDECETH 6, TOCOPHERYL ACETATE, SORBITOL, SODIUM ACETATE, GLYCERIN, ISOPROPYL ALCOHOL, PCA, SODIUM HYDROXIDE, TARTARIC ACID, PYRUVIC ACID, GLYCOLIC ACID, CITRIC ACID, SODIUM BENZOATE, PHENOXYETHANOL, ETHYLPARABEN, METHYLPARABEN, FRAGRANCE, RED 33 (CI 17200), BLUE 1 (CI 42090)

*Three times longer than products without ColourVitality ProColour Shield, with the use of ColourVitality Shampoo and Conditioner