Product

L’Oréal Professionnel Serie Expert Sensi Balance Balancing Shampoo very gently comforts sensitive scalps while removing impurities for a gentle cleanse. Enriched with Sorbitol, this professionally developed shampoo will both effectively remove impurities and prevent product build-up while locking in moisture to prevent dryness in the hair and scalp.

• Purifying
  
• Gentle

Who is it for?

• All hair types
  
• Sensitive
  

What does it do?

• Purifying
  
• Gentle
• Nourishing and softening

How-To

• Apply a dime-sized amount to wet hair at the scalp
• Gently lather and work the shampoo through to the ends
  
• Rinse
  
• Repeat for extra cleansing

The brand

L’Oreal began in 1907, when French chemist Eugéne Schueller developed a hair dye formula that revolutionized the hairdressing world. Since Eugéne's first discovery, L’Oreal has kept his passion alive by providing hairdressers with their most innovative products, tested and approved by the greatest names in hairdressing. Today L’Oreal is still at the forefront, with highly innovative products continuing to be one of the leads in originality, innovation and market leadership.