Joico Blonde Life Brilliant Glow Brightening Oil is for anyone with blonde or coloured hair wanting an oil that instantly boosts and brightens colour vibrance, smoothes and shines. Exclusive SmartRelease Technology boosts hair's natural defence against daily damage while restoring strength, softness and sealing in moisture.
Won't stain hair colour
Who is it for?
What does it do?
Makes blonde/coloured hair appear brighter
Boosts shine and softness
Nourishing and hydrating
Provides 87% less combing breakage on clean, damaged hair
How Do You Use It?
Apply 1-2 pumps to dry or damp hair
Work through and style as usual
There’s nothing in the world like the beauty of healthy hair. Its vitality, colour, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. They call it “Joi”. Joi is at the heart of everything they do.
Joico’s salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Their joi extends beyond product to the global salon community, which they have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is a promise and commitment.