Product

L’Oréal Professionnel Serie Expert Vitamino Color Radiance Mask maintains the strength of the hair fibre from root to tip to ensure coloured hair remains vibrant. Professionally developed and enriched with Reservatol, a powerful antioxidant that protects hair against UVA and UVB damage, it also boosts regeneration of damaged hair and prevents colour degradation by neutralizing oxygen and iron. Shown to provide up to 8 weeks of colour protection*, this rich and nourishing mask will prevent colour fade for long-lasting, radiant hair. 

• Protects
• Repairs
• Softens
• Enhances
• Prevents colour-fade

Who is it for?

• Coloured hair
  

What does it do?

• Protects against UVA + UVB damage
  
• Repairs damage
• Prevents colour-fade
• Softens and enhances shine

How-To

• Apply to the lengths and ends of towel-dried hair 
  
• Leave in for 3-5 min then rinse thoroughly 
• For best results, use with the rest of the L’Oréal Professionnel Serie Expert Vitamino Colour Radiance product line

The brand

L’Oreal began in 1907, when French chemist Eugéne Schueller developed a hair dye formula that revolutionized the hairdressing world. Since Eugéne's first discovery, L’Oreal has kept his passion alive by providing hairdressers with their most innovative products, tested and approved by the greatest names in hairdressing. Today L’Oreal is still at the forefront, with highly innovative products continuing to be one of the leads in originality, innovation and market leadership.

*Using full Vitamino Colour Radiance routine