This fall, Tommy Gun's is teaming up with Movember and the CHL for a campaign that's all about starting conversations, growing moustaches, and backing men's health in a real way. It's called Make Your Growmitment, and if there's one thing that fits our brand naturally, it's this.
A haircut has always been more than a haircut. It's one of the few places where men actually sit down, slow down, and talk. That's the space this partnership is built on, and this fall, we're using it to spark conversations that matter.
October: Make Your Growmitment
The campaign kicks off with a simple message: start the conversation and work together to commit to men's health.
Throughout October, we're focused on building awareness for men's health and introducing our partnership with Movember and the CHL. Here's how you can get involved right in the chair:
- Check in with someone. Whether it's a friend, teammate, family member, or your barber, October is about making that first move to ask how someone's really doing.
- Hear real stories. We'll be sharing stories from CHL players, barbers, and guests like you about mental health, support systems, and why talking matters.
- Learn about the impact. Movember has spent years driving real change in men's health, and October is a chance to learn more about the work behind the moustache.
You'll also start seeing our Flow Cams at your local hockey games branded with Movember throughout October and November. Each one will feature a QR code linking to a donation page built specifically for this partnership. Every dollar raised feeds into the CHL teams' Moustache Cup, an initiative Movember created with the CHL that brings some friendly, competitive fire to fundraising by tracking which team in the league can raise the most.
November: Keep Your Growmitment
Since October is about starting the conversation, November is where that commitment turns into action, and the Moustache Cup moves right into shop.
Here's what you can expect:
- Grow it and maintain it. November is prime moustache-growing season, and we'll be right there with guests helping them keep it looking sharp.
- Support the Moustache Cup. If your local shop is near a CHL team, every donation helps that team climb the leaderboard. Other shops will run our classic Movember campaign and sell moustaches at the till, raising funds for the Movember Foundation.
- Show your support in shop. A QR code at Guest Services will lead you to the same donation page featured on the Flow Cams. After donating, you will receive a paper moustache to fill out with your name and add to the shop's wall display, right next to the Moustache Cup.
It's a small touch, but it adds up. Watching that wall fill in with names throughout the month is a personal, visible reminder of just how many people in the community are showing up for men's health.
Why This Partnership Matters
Movember and the CHL bring the competitive, community-driven energy of hockey to a cause that deserves it, and Tommy Gun's brings the space where those conversations already happen. Together, growing a moustache becomes a real commitment to men's health.
This October and November, make your Growmitment: start the conversation, grow the moustache, and help your local team top the Moustache Cup leaderboard.
There's Game Day Savings too: CHL season ticket holders save 15% on services through the end of the 2026/2027 hockey season.
Ask your barber how to get involved, and keep an eye out for the Flow Cam QR code at your next game.
