The Product

Authentic Beauty Concept Primer Spray is a fluid prep mist that protects against heat. This hair primer creates the perfect base for any hairstyle as it provides subtle control with light conditioning for a smooth surface. Its formula is free of PVP/VA and is modified with biodegradable Potato Starch to support the hair, while Coconut and Jojoba Oil nourishes the hair.

• Cruelty-free and Vegan formula
• Paraben-free, Sulfate-free, Mineral Oil-free, Silicone-free
• Powdery floral bouquet scent

Who is it for?

• All Hair types
  

What does it do?

• Nourishes the hair 
• Creates a smooth surface
• Provides subtle control
• Protects against heat of up to 230°C

How Do You Use It?

• Apply to clean, damp hair before styling
  
• Evenly distribute from root to ends
• Proceed with styling

The Brand

Authentic Beauty Concept is a natural and simple hair care company that believes in pure ingredients. Their pure formulas are carefully selected ensuring products are Vegan, free from Sulfates and Silicones. They believe in honest artisan, building on empathy, experience and skills to bring you a mindful experience,for authentic hair with a no-filter attitude. Be a part of the #authenticbeautymovement!