Product

KMS Colorvitality Blonde Shampoo illuminates blondes and fights yellowing of lightened, highlighted, naturally blonde, gray, or white hair with results seen after just one use. This daily shampoo is perfect to combat colour fade and bring out your true colour with its unique formula containing Lactic Acid, Malic Acid, Polyquaternium-6 and HC Blue No. 11.

• Prevents yellowing
  
• Evens out hair structure

Who is it for?

• Lightened, Highlighted, Blonde, Gray, White

What does it do?

• Prevents yellowing
  
• Evens out hair structure

How-To

• Apply a dime-sized amount to wet hair at the scalp
• Gently lather and massage through hair, working down to the ends
• Rinse
• Repeat for extra cleansing
• For best results, use with KMS Colorvitality Blonde Conditioner
  

The brand

KMS uses the powerful language of style to collaborate with their community and collect ideas – curate – from the most inspiring places in the world: runways, urban fashion districts and the streets.

KMS products, organized intuitively into START. STYLE. FINISH. are influenced by the style they see, with input from the community of global creatives, and performance delivered by high-performing TRIfinity Technology. It's how KMS creates and relates. While it might not save the world, great style can make your day. Style Matters.

Ingredient List

Water / Aqua / Eau, Cocamidopropyl Betaine, Coco-Glucoside, Sodium Lauroyl Sarcosinate, Glycol Distearate, Disodium Lauryl Sulfosuccinate, Glycerin, Sodium Chloride, Lavandula Angustifolia (Lavender) Flower Extract, Rheum Palmatum (Rhubarb) Root Extract, Polyquaternium-6, Panthenol, PEG-150 Pentaerythrityl Tetrastearate, Cetyl Ethylhexanonate, Bis-Isobutyl PEG/PPG-20/35 Amodimethicone Copolymer, Lactic Acid, Polyquaternium-53, PPG-2 Hydroxyethyl Cocamide, Propylene Glycol, Polysorbate 80, Tetrasodium Glutamate Diacetate, Butylene Glycol, Citric Acid, Disodium Distyrylbiphenyl Disulfonate, Tocopheryl Acetate, Sorbitol, Sodium Hydroxide, PPG-9, PCA, Tartaric Acid, Pyruvic Acid, Malic Acid, Sodium Benzoate, Phenoxyethanol, Fragrance / Parfum, Benzyl Salicylate, Linalool, HC Blue No.12, Ext. Violet 2 / C.I. 60730