The Product

Joico Youthlock Masque gives big-time shine and lively bounce in a single, nourishing application. It instantly transforms frizzy, dry, unruly strands with its powerful collagen-enriched formula. Hair is revitalized with shine, bounce, body and manageability.

• Collagen infused 
• Contains SmartRelease Technology to deliver Liposomes for protection against damage
• Packed with antioxidants and Vitamins A and E

Who is it for?

• All hair types
• Tired, dry and dull hair 

What does it do?

• Nourishes 
  
• Softens 
• Does not weight the hair down 
• Boosts shine 
• Reduces frizz 
• Reduces hair fall

How do you use it?

• Apply to clean, damp hair 
  
• Leave in for 2-5 minutes 
• Rinse thoroughly 
• Use with Youthlock Shampoo and Conditioner for the best results 

The Brand

There’s nothing in the world like the beauty of healthy hair. Its vitality, colour, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. They call it “Joi”. Joi is at the heart of everything they do.

Joico’s salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Their joi extends beyond product to the global salon community, which they have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is a promise and commitment.

The Ingredient List

AQUA (WATER, EAU), BUTYLENE GLYCOL, DIMETHICONE, SORBITOL, BEHENYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, STEARYL ALCOHOL, CETYL ALCOHOL, GLYCERYL OLEATE, HYDROLYZED COLLAGEN, PARFUM (FRAGRANCE), PHENOXYETHANOL, ISOPROPYL ALCOHOL, AMINOPROPYL DIMETHICONE, CETRIMONIUM CHLORIDE, SODIUM BENZOATE, STEARYL DIHYDROXYPROPYLDIMO- NIUM OLIGOSACCHARIDES, OCTYLDODECANOL, PROPYLENE GLYCOL, TETRASODIUM GLUTAMATE DIACETATE, BENZYL ALCOHOL, PEG-90M, CITRIC ACID, GLYCERIN, MAURITIA FLEXUOSA FRUIT OIL, POTASSIUM SORBATE, PHOSPHATIDYLCHOLINE, ARGININE, ARGININE HCL, LAURDIMONIUM HYDROXYPROPYL HYDROLYZED KERATIN, ROSA CANINA FRUIT OIL, SODIUM HYDROXIDE, BENZYL SALICYLATE, LINALOOL.